Apple at 50

(apple.com)

60 points | by janandonly 2 hours ago ago

30 comments

  • hexasquid 9 minutes ago

    Not exactly "heres to the crazy ones" anymore eh

  • yalogin an hour ago

    That video is underwhelming to say the least, I expected to be able to click through and navigate each product and learn about data like number of units sold, what the impact was etc…

    And in general expected more too

    • layer8 40 minutes ago

      At least they unexpectedly released iOS and iPadOS 18.7.7 today with a DarkSword fix for people who stayed on 18 to avoid Liquid Glass.

  • freehorse an hour ago

    This is the link to the video for future reference when the homepage changes back (assuming the url to the video may stay)

    https://www.apple.com/105/media/us/home/2026/84ec8a66-d69d-4...

  • gordon_freeman an hour ago

    If there is one company I'd say that has made a significant (positive) difference in my life, I'd say it is Apple.

    • mojuba 28 minutes ago

      You are not alone.

      15 years ago I was thinking about switching my career to a different industry altogether, just didn't know what it would be. One thing I knew was that I was so tired of building web sites and backends. Boring, repetitive, uninspiring.

      Then a friend asked me to write a simple iPhone app. I had no idea what development for Apple platforms would be like...

      Fast forward to 2026, I'm 57 now, still in tech, building apps for Apple platforms, still enjoying it very much.

      • gordon_freeman 18 minutes ago

        The durability of their products still surprises me. I still own and use iPhone 11 (still it is my first iPhone when I switched from Android). Still getting latest iOS updates and functioning very well and may last for 2 more years. What other phone could do this?

      • jondwillis 16 minutes ago

        I’ve had the exact opposite journey. Native apps, disillusioned and frustrated with the backwards tooling, moved on to more open platforms (web apps and backends)

    • jeffbee 30 minutes ago

      If I only had to pick one I'd probably go with Monsanto.

  • afandian an hour ago

    I see people mentioning an animation? I see only a large apple logo and some words. What else are people seeing?

    (Firefox on Mac OS. Also Safari on Mac OS)

    • layer8 43 minutes ago

      Click on the “<< REW” at the bottom. Though I haven’t tried if it works on Firefox.

    • lapcat 44 minutes ago

      You won't see it if Reduced Motion is enabled in Accessibility Settings.

      • afandian 42 minutes ago

        Thanks, that was it. Nice to see Apple respecting my UX wishes.

        On my iPhone I see a 'REW' button which plays another video, but it doesn't show on my Mac.

  • fastaguy88 34 minutes ago

    Amusingly, 15 min ago, the animation did not work on my MacOS Safari (Sequoia), but it was visible on Chrome. Now (1600 UTC-4), it is animated on Safari.

    • armadsen 33 minutes ago

      The animation was visible on Safari when I viewed it very early this morning (10 hours ago), and again about 3 hours ago.

  • jedberg an hour ago

    All the roads around the Apple Spaceship were closed yesterday, and I was surprised I didn't see any news about announcements. Apparently they just closed the roads for their 50th birthday party?

    • davidczech 19 minutes ago

      Paul McCartney played inside the ring yesterday.

  • saintfire an hour ago

    This webpage performs shockingly bad on my phone for a (basically) empty page with a video.

    I guess it's like their phones. Got too old, slow 'er down.

  • jasoneckert an hour ago

    It's a nice animation, but for such a significant anniversary - and from a company like Apple - I expected a lot more hoopla and content. This could indicate that there wasn't a lot of planning involved, that it wasn't a high-priority item, or that Apple had enough people with time to focus on it.

    It's almost as if someone near the end of a meeting said "Oh crud, we've got to do something to acknowledge our 50th anniversary - can someone put something together, and quick?"

    • irickt an hour ago

      Seems to me that they are simple saying its not important:

      "At 50 years, it’s only natural to look back. But Apple has always looked forward, building tools and delivering experiences that enrich people’s lives. As we celebrate how far we’ve come, we’re inspired by where we’ll go — together."

      And, no, I don't think they left it to chance.

      Also there's an art video to go with the art animation.

    • compiler-devel an hour ago

      Apple's acknowledged their anniversary for weeks, especially during the recent product launches like the Neo. It started back in mid March [0].

      [0] https://www.apple.com/newsroom/2026/03/apple-to-celebrate-50...

    • ErneX an hour ago

      They had a bunch of artists playing live at some Apple Stores, they even got Paul McCartney doing a concert at their HQ.

      • gizajob 40 minutes ago

        Wow. Few more million in the bank for Macca.

    • jgbuddy an hour ago

      Agreed

  • CodeWriter23 43 minutes ago

    No acknowledgment of the Apple ][ ಠ_ಠ

  • ChrisArchitect 37 minutes ago

    Associated Tim Cook letter (from a few weeks ago): https://www.apple.com/50-years-of-thinking-different/

  • 01-_- an hour ago

    I'd like to congratulate the company on the excellent products and services they've provided and the security they offer.