Consultancies do. Deloitte are quoted on the page. Consultancy people at my place of work have all been "AI trained".
Doesn't stop them being useless though, like giving an electric drill to a chimp and telling them to build a house...lots of action, a lot of screeching, not much work.
One of the mistakes with AI is that people believe it will turn lead into gold: if you give AI bad prompts, AI will produce bad work.
Unfortunately some business leads value these types of certifications and partner programs. I imagine there’s a great deal of overlap with these folks and those who use Gartner’s Magic Quadrant for purchasing decisions.
Most employees at most businesses show up do as they are trained and then go home, because that is what is asked of them. Even those who might have the inclination to explore new technology often will not for fear of doing something wrong. And that creates a big market for training: a company wants their employees to use Claude so the employees must be trained.
Startups / technology companies that expect employees to be self-starters who can be set free to frolic amongst the problems are an aberration.
They do. Certifications make technical expertise legible to non-technical decisionmakers, and I've encountered people on both sides of that dynamic who affirmatively like it when companies set up programs like this. Obviously you and I would rather have someone who understands Claude make decisions about whether and how to use it, but in a lot of industries that's not realistic.
Uhh.. Deloitte and Accenture.. not exactly what I would call a good partner here unless you are looking for name recognition at executive level. Is that all that it is?
Who purchases and greenlights adoption? These cycles are very long and partnering with consulting firms gets you cross industry access.
In fact, if you look at basically every major AI/LLM player you'll see a similar "alliance" or "partnership". Its a sales channel of high end referrals.
Businesses that are already in conversations about building partnerships and training with Anthropic.
The real revenue that foundation model companies like Anthropic, OpenAI, Google DeepMind, and others generate comes from enterprise deals with a smattering of government - not consumer.
Consumer usage is largely a loss leader used as a training/refining tool, and it's best to view the economics of foundational model providers through the same lens you would a hyperscaler.
A major component to AWS's rise was the ecosystem built around training and teaching how to use the AWS ecosystem thanks to the AWS certification program. Same for K8s via the Linux Foundation.
By building a partnership and training motion, Anthropic can get the WITCHes, Deloittes, PWCs, Accentures, KPMGs, and others to start offering turnkey services, which is why Anthropic has been working on building co-sell relationships with those kinds of companies.
watching all agile coaches turn into claude experts in 3 2 1 …
Naive question but do people really value certifications like these?
Consultancies do. Deloitte are quoted on the page. Consultancy people at my place of work have all been "AI trained".
Doesn't stop them being useless though, like giving an electric drill to a chimp and telling them to build a house...lots of action, a lot of screeching, not much work.
One of the mistakes with AI is that people believe it will turn lead into gold: if you give AI bad prompts, AI will produce bad work.
Unfortunately some business leads value these types of certifications and partner programs. I imagine there’s a great deal of overlap with these folks and those who use Gartner’s Magic Quadrant for purchasing decisions.
Most employees at most businesses show up do as they are trained and then go home, because that is what is asked of them. Even those who might have the inclination to explore new technology often will not for fear of doing something wrong. And that creates a big market for training: a company wants their employees to use Claude so the employees must be trained.
Startups / technology companies that expect employees to be self-starters who can be set free to frolic amongst the problems are an aberration.
My naive guess is that business with no tech component hire consultants, and these are part of the sales pitch.
Or governments/large organizations performing box checking exercises
They do. Certifications make technical expertise legible to non-technical decisionmakers, and I've encountered people on both sides of that dynamic who affirmatively like it when companies set up programs like this. Obviously you and I would rather have someone who understands Claude make decisions about whether and how to use it, but in a lot of industries that's not realistic.
Non-technicals do.
Such a joke to advertise Claude as a tool to work on corporate technical debt when it is definitively the thing that will increase it a lot.
And let's not even discuss the vacuity of their new cash machine certifications. "Architect" come on...
Uhh.. Deloitte and Accenture.. not exactly what I would call a good partner here unless you are looking for name recognition at executive level. Is that all that it is?
Who purchases and greenlights adoption? These cycles are very long and partnering with consulting firms gets you cross industry access.
In fact, if you look at basically every major AI/LLM player you'll see a similar "alliance" or "partnership". Its a sales channel of high end referrals.
It's part of enterprise sales which is how Anthropic will potentially be a long-term business.
The Suits, HR and execs would love this:
"Must have a degree or certification in Claude."
"Must hold an OpenClaw 2026 Grade II Certificate"
I wonder who the audience is for an announcement about spending a lot of money on something vague?
> who the audience is...
Businesses that are already in conversations about building partnerships and training with Anthropic.
The real revenue that foundation model companies like Anthropic, OpenAI, Google DeepMind, and others generate comes from enterprise deals with a smattering of government - not consumer.
Consumer usage is largely a loss leader used as a training/refining tool, and it's best to view the economics of foundational model providers through the same lens you would a hyperscaler.
A major component to AWS's rise was the ecosystem built around training and teaching how to use the AWS ecosystem thanks to the AWS certification program. Same for K8s via the Linux Foundation.
By building a partnership and training motion, Anthropic can get the WITCHes, Deloittes, PWCs, Accentures, KPMGs, and others to start offering turnkey services, which is why Anthropic has been working on building co-sell relationships with those kinds of companies.
Would be grateful for a pointer on how to sign up to this.
https://customization-agility-483.my.site.com/anthropicpartn...
Linked from here: https://claude.com/partners
Imagine being so close to build AGI and erase software engineer in the next 6 months, that you need to throw $100M to build a certification program...