Subvert – Collectively owned music marketplace

(subvert.fm)

98 points | by cloudfudge 4 hours ago ago

47 comments

  • mmooss 2 hours ago

    It's a great start. Co-ops and non-profits can also be subverted and taken over. I hope you look ahead and plan very carefully.

    For example, according to an (unverified) story someone told me, a vendor to US east coast food cooperatives now controls many of them; they get their person in, pass bylaws empowering them and disempowering the board (the board usually lacking sophistication), and have deeper pockets for any legal struggle than any co-op member does.

    Also, I remember in the news that a non-profit or limited-profit company in the IT industry, founded for the public good, is going to be turned into a for-profit. The board actually fired the person behind this plan, but that person came back and fired the board members.

    • __MatrixMan__ an hour ago

      The FAQ has:

      > Is this a crypto thing?

      >> No.

      I realize that crypto is a bad word for some people, but I think that the above answer has a corollary:

      > Does it have a single point of control that will attract corruption if enough of us start using it?

      >> Yes

      Certainly plenty of poorly designed crypto things also have that point of control, but a well designed crypto thing at least has a shot at resilience.

      • theamk 41 minutes ago

        Smart contracts only affects on-chain stuff, and this deals with real-world things. No smart contract is going to help you if webmasters update website, or if a board decides to add a rule.

        See also: NFT delisting.

      • fwip an hour ago

        I think the failure rate for crypto organizations is much higher than the average org.

        • __MatrixMan__ an hour ago

          Certainly, but when the average org becomes corrupted, you just stop buying its project and let it die. This thing endeavors not to sell you a product, but to sell your product. If it's going to get buy-in from artists, I think it's going to need to make significant promises about not making them regret it. I'd love to see it succeed, but building enough social capital to back long term promises like that is a difficult thing.

        • sam0x17 an hour ago

          centralization is easy

  • freedomben 2 hours ago

    I think this is great, but I do hope thought is being put into solving the hardest problem of all IMHO: Music Discovery

    I have bought a lot on Bandcamp, but would have bought 10x more if I could just find stuff I liked. The existing system makes discovery nearly impossible unless you happen to like the stuff being mainly bought and curated or are in a lucky genre.

    Discoverability is especially hard because 99% of the music people create sucks. This may not seem true if you mainly listen to "radio" and playlists, but if you ever get access to a large catalog of independent music, try picking stuff at pseudo-random and take notes. As much as I love good art (and I do), most art is not good art. You can't go on popularity because some of the great artists (especially on Bandcamp) are relatively unknown and therefore are not popular. For example, Thousand Needles in Red is a phenomenal band with great albums, and almost completely unknown. These Four Walls is similar (but at least they are on Youtube Music/Spotify/etc). I'd buy the crap out of similar albums, but discovering them is very challenging. I mainly found those two out of random luck.

    Anyway I'm rambling, but I do hope you can figure out a good means for discovery. I think finding and grouping people with similar tastes is among the best ways, and also having artists that a person likes recommend other artists can be super valuable.

    • l72 an hour ago

      Discoverability of anything outside of the main stream is always difficult.

      I listen to a sub-sub-genre of an already niche sub-genre (raw black metal) where it takes A LOT of work to pick out the small amount of good from the large amount of bad. Many of these bands are NOT on any major platforms except for bandcamp.

      There are a few review blogs that highlight some of the top stuff (although, most of the reviews are at the black metal level, not the sub-sub-genre), but I find my main source of discovery is bandcamp.

      What I do is: 1) Follow LABELS on bandcamp that specialize solely in the music from bands I like, 2) follow other users that have a similar purchase history, 3) and of course follow your favorite bands for updates.

      My biggest issue with bandcamp is that I find their notification system and wishlist to be quite lacking.

      For notifications and discoverability, I take all the notification emails I get, filter them based on type (new release, new items [gear,stickers,vinyl], and general message updates) and move them into my RSS system (FreshRSS)[0]. I get new music updates every day of things I probably want to at least check out.

      For wishlist management, I wrote a simple desktop app[1] that lets me rate, tag, comment, and listen to my albums from my bandcamp wishlist quickly. Anything I _might_ be interested in, I put in my wishlist, then use my app to keep track of if I like it or not. Stuff I don't like stays in my wishlist, but gets a low rating and filters to the bottom while stuff I want to purchase filters up to the top.

      Don't get me wrong, you are still going to need to spend time exploring, as you aren't getting your weekly curated playlists.

         [0] https://blog.line72.net/2021/12/23/converting-bandcamp-email-updates-to-an-rss-feed/
         [1] https://line72.net/software/camp-counselor/
    • mg an hour ago

      I run a self-learning music discovery engine called Gnoosic:

      https://www.gnoosic.com

      I can confirm that when you suggest a random band to a random user, they will dislike it with over 90% probability.

      I'd be interested to hear how well Gnoosic works for your musical taste.

      • rsolva an hour ago

        Wow. Simple user interface, fas and it gives interesting results! It did not find two of my favorite groups, gusgus and subgud, but I added a suggestion. Bookmarking this for later use!

      • freedomben an hour ago

        Neat, thank you! I'll definitely give it a shot and see how it goes.

    • hedora 35 minutes ago

      I wonder if they'd be better off creating a collectively-owned record label. Small independent labels do still exist, and I can imagine them leveraging the discovery mechanisms built into streaming platforms, etc., and also having a store front for merchandise / physical media (which would be great for co-promoting the bands in the co-op).

      • l72 a minute ago

        They discuss this in their blog post about how additional industries could be part of this co-op: like labels, studios, housing co-ops, vinyl pressing plants, venues, professional services, and credit unions.

        https://subvert.fm/blog/our-50-year-roadmap-the-mondragon-of...

      • n-exploit 15 minutes ago

        I assume there will be some energy within the cooperative to establish some shared means of production. It seems probable.

    • pdntspa 2 hours ago

      That's very simple...

      a) Find good DJs playing music you like (YouTube is very helpful here, as is partying)

      b) Listen to their sets

      c) Shazam (or just trainspot) the tracks you like. (Shazam has a really nice integration with SPotify that dumps everything it IDs into a Spotify playlist)

      I am a DJ and constantly on the hunt for new music, this is how I find most of it. No algorithms necessary!

      • ebiester an hour ago

        That only works for a subset of music. It works well for electronica. It works less well for singer songwriters.

      • freedomben an hour ago

        Sorry for what's probably a stupid question, but how do you find DJs on Youtube? Do you literally just search for stuff like "Hard Rock DJ" and then start clicking through results?

    • lancesells 2 hours ago

      That's interesting that you say discovery is hard on Bandcamp. I've actually found their blog content great at finding new artists. Their editorial staff seems to be really tuned in and articles like this make me very happy:

      https://daily.bandcamp.com/lists/aphex-twin-selected-ambient...

    • fallingsquirrel 30 minutes ago

      Both those bands go hard and I'd never heard of either. In the spirit of your last paragraph, if you have any other favorites, I'd love to hear them!

  • wavemode 22 minutes ago

    I really like the overall idea. Two thoughts I had while browsing.

    From the main page:

    > PURCHASE ZINE

    Is the only way to get a copy of the manifesto, really to purchase it (or join as a member)? How is someone supposed to even know whether they want to be involved in the project, if they aren't allowed to read the document first?

    and from the Docs:

    > How is Subvert funded?

    Unless I missed it, nothing in docs mentions the most obvious source of funding for a marketplace - a cut of revenue? Is there any plan for that?

    If I were a member of such a collective, I'd rather give the collective a small cut of my revenue than have to deal with the complexity and risks (and potential loss of control) of dealing with outside investors.

    • n-exploit 17 minutes ago

      > > PURCHASE ZINE

      > Is the only way to get a copy of the manifesto, really to purchase it (or join as a member)? How is someone supposed to even know whether they want to be involved in the project, if they aren't allowed to read the document first?

      The ZINE is publicly available: https://drive.google.com/file/d/1ra6r2zSkw7NCYNTAqP9923ValZi...

    • FireInsight 14 minutes ago

      FAQ: "Can I read the zine first?" has an email input box.

  • ozornin 3 hours ago

    What exactly is meant by co-ownership in your case? What exact "Ability to influence platform policies and features" would I have and how are product/business decisions made? What is the organisation structure?

    The phrase "Collective ownership" sounds romantic but it can mean many things, from very good to outright scam, depending on implementation.

    • n-exploit 3 hours ago

      It's structured as a multi-stakeholder cooperative, from what I understand.

      "Building an artist-owned platform is a complex challenge, but it’s one we are uniquely positioned to solve. Our growing coalition includes founders of Ampled, a project that helped pioneer the concept of cooperative platforms, as well as artists, music industry professionals, and specialists in cooperative law and platform economics. "

      From a introductory blog post.

      https://subvert.fm/blog/a-collectively-owned-bandcamp-succes...

      More on the co-op model in the FAQ.

      https://subvert.fm/docs/what-does-it-mean-to-join-the-co-op/

      • factormeta 3 hours ago

        would this be like open-collective for musicians?

        • n-exploit 3 hours ago

          I could see the economics working similar to OpenCollective, but different governance. I know OC announced a restructuring recently, but I don't think it's a co-op model.

  • n-exploit 3 hours ago

    I'm glad to see new concepts emerge like this that challenge the governance and benefit of platforms by shareholder corporations for their own self-interested purposes.

    I joined as a "Founding Supporter" of the Subvert co-op last night when I saw a post on my Twitter (X) feed.

    I really hope to see more tech cooperatives in the future. The dominant paradigm of neo-fiefdom tech platforms is both tired and uninspiring.

  • dang 3 hours ago

    Recent and related:

    A Collectively Owned Bandcamp Successor - https://news.ycombinator.com/item?id=41309217 - Aug 2024 (2 comments)

  • ChrisArchitect an hour ago

    So, great, another place to host and sell your music. Love bandcamp. Nothing really that special about it. It rose to popularity because it didn't take that much of a cut of sales from the artists and was offering the easy ability to host all the digital files etc. What's different about this? The 'artists' will have a say on the cut that Subvert is taking? Shrug. All sounds fine and not really that complicated. It will all come down to traction and getting a lot of artists/labels to move there, and that is a crapshoot really. Especially since Bandcamp currently hasn't been impacted in any major way. That and the usual not-really-that-minor challenges of hosting/bandwidth/payment processing fees at scale.

    • n-exploit 13 minutes ago

      You might underestimate the power games that are artist royalties agreements and the current domination by large corporates.

  • thenoblesunfish 2 hours ago

    This is so awesome. Not because it will necessarily work or be incorruptible, but because it can be replicated.

  • pragma_x 2 hours ago

    The most recent blog post they have up is titled "The Mondragon of Music" which, frankly, is all I needed to see.

    https://subvert.fm/blog/our-50-year-roadmap-the-mondragon-of...

    The article mentions the highlights, but a deeper drive into the Mondragon Corp can be found here: https://en.wikipedia.org/wiki/Mondragon_Corporation

    • n-exploit an hour ago

      Mondragon is a great model demonstrating the greater possibilities within complementary-industry cooperative economy. Mondragon is partnership between and across industries.

      I could see the regional distribution of industry across/within geography, as applied within Mondragon, mapping well to genre distribution across/within industry production tooling/technologies for Subvert.

  • bee_rider 2 hours ago

    A successor to bandcamp would be really nice. I think it is hard to determine if a site will become one, because it is largely about network effect—Bandcamp had enough users (customers and artists) that it was, like, worthwhile to give them your credit card info…

    Totally tangential and probably revealing that I have absolutely no understanding of the music creation ecosystem and process, but is there room for, like, an online collaboration system? Like a Unity asset store for samples or something? Allow people to remix and then handle the pay out automatically when songs get bought?

    • colkassad 2 hours ago

      There is this: https://www.kompoz.com/

      It's geared more towards collaboration and there is some system to share any income that gets derived (not sure how it worked). You find someone's song page, download the existing tracks (stems) and work on your own, uploading to the collection when you are finished. I collaborated with some artists and it was fun and I met some folks. They set up payments but I never expected anything to come from that. I thought finding projects that are interesting to collaborate on was difficult. It's just a big pile of music of varying quality and genres.

    • pdntspa 2 hours ago

      The "Unity Asset Store" is effectively Splice

      But the licensing doesn't do pay outs, with sampling you pay once and its yours to use as you see fit. As it should be, we don't need anyone else sticking their hands out.

      • bee_rider an hour ago

        In general, imo, if somebody contributes usefully to a project they should get paid in line with their contribution.

        The flat rate makes sense from an era when tracking that sort of stuff was difficult, but I dunno, it seems like it ought to be possible to track this sort of stuff automatically nowadays.

  • slothtrop 15 minutes ago

    Ampwall is also a thing, a public benefit company - https://ampwall.com/

  • 2OEH8eoCRo0 29 minutes ago

    I like it! Why aren't there more creator owned platforms?

    • n-exploit 11 minutes ago

      I think silicon valley actually LIKES founder fiefdoms. Not really the same spirit as worker cooperatives. The cap table is the game.

  • jsheard 3 hours ago

    How is Bandcamp doing nowadays? I know the backstory of it being bought by Epic, then Epic realizing they have no use for a music store and selling it off to Songtradr who immediately gutted it by firing half of the staff, but I don't use it enough to know if enshittification has set in yet.

    • the_other 2 hours ago

      I’ve got both artist and fan accounts. I’ve not noticed any significant change in service or tools in this whole period of change. The one thing that’s new is “listening parties”, but that seems fairly “on-beand” to me. BC was profitable for years prior to the first sale. Why mess with something that works?

    • mixedbit 2 hours ago

      I haven't notice any degradation so far. Recently they even announced a Bandcamp Friday - a day when a Bandcamp commission is 0 and all income from sales goes to the artists. Doesn't look like they try to squeeze as much profits as possible and slowly kill the platform in doing so.

      • lancesells 2 hours ago

        I think that's been going on since early 2020. And yeah, I can't really tell a difference between Bandcamp before it was sold and today. It's a shame that they not only sold to Epic of all companies but then fired so many people.

    • n-exploit 3 hours ago

      This sounds like enshittification itself, in its own way. Rotating hands to the highest bidder.

  • mitchitized 2 hours ago

    Finally, a website that convinced me to write my own CSS overrides.